The Lakeville, Minnesota community is coming together in shared grief following the loss of Brady Soule, a well-known and deeply admired professional, friend, and former student-athlete whose absence has left a profound impact on all who knew him. Brady, a sales consultant at the National Business Institute and a former account executive at Productive Corporation, was recognized not only for his drive and professionalism but also for the genuine warmth and enthusiasm he brought into every room.

A graduate of Lakeville South High School, Brady was remembered by classmates and community members as someone who thrived under pressure and rose to the moment when it mattered most. One local parent, Rocky James Sellers, recalled a defining memory from Brady’s high school football days, when he made the extra-point kick that sealed a victory just moments after a game-changing touchdown. It was a moment that reflected who Brady was—reliable, composed, and ready when his team needed him. That memory has resurfaced often in recent days, symbolizing his determination and quiet confidence.

Professionally, Brady carried that same commitment into his career. Colleagues describe him as motivated, personable, and eager to learn. Whether building client relationships or supporting teammates, he approached his work with integrity and enthusiasm. Those who worked alongside him say he had a natural ability to connect with people, making others feel comfortable and valued from the very first conversation.

Beyond achievements and milestones, Brady will be remembered most for his personality. Emily Gohman shared a heartfelt reflection, recalling his contagious energy, bear hugs, and signature way of saying “CHEEEEESEEE” whenever a photo was being taken. He embraced life with humor and confidence, often joking about his photogenic charm while genuinely celebrating the people around him. His laughter, warmth, and unapologetic joy left lasting impressions that words struggle to capture.

Friends describe Brady as loyal, expressive, and deeply caring. He showed up for the people he loved, whether through encouragement, shared memories, or simple moments that became meaningful because he was part of them. His ability to make others feel seen and appreciated is a recurring theme in the stories being shared.

As Lakeville reflects on Brady’s life, there is a collective sense of gratitude for the time shared with him, paired with the sorrow of his absence. Support and love continue to surround his family and close friends as they navigate this difficult chapter.